What are Fleet Wrap?

Fleet Wrap are made of several components. Design, Materials, and Installation.

Design:Fleet Wrap for Prestonsburg KY Businesses

Whether you are wrapping a personal vehicle for fun and originality or a commercial vehicle for a return on investment for your business in Prestonsburg KY, you need to have a goal or direction driving the design. Our graphic designers keep in mind the complex curves and dimensionality of each vehicle when putting together the proofs. The design layout must take the installation process into consideration.

Materials:

3M Cast Vinyl with special adhesives are printed and allowed to cure before being laminated with a clear cast laminate that adds scratch resistance, UV protection and high gloss to all of our Fleet Wrap.

Custom Fleet Wrap in Prestonsburg KYInstallation:

Skilled and experienced installers manipulate a 2 dimensional product onto and around a 3 dimensional object with complex curves taking advantage of the adhesives technology. Knowing how to prevent wrinkles, bubbles and scratches while making sure the images fall where they are designed to on all of the Fleet Wrap we install.

 

Types of Vehicle Wraps for Prestonsburg KY

Full Wrap:

Full Fleet Wrap incorporate a digital print on the whole vehicle and may or may not cover the roof or both bumpers.

Partial Wrap:

Partial Fleet Wrap can have a contoured area of digitally printed vinyl wrapped on only a portion of the vehicle. The amount of area covered may be determined by the purpose of the wrap, budget and type of wrapable area on the vehicle.

Vehicle Graphics don’t have to cover all of a vehicle. A large decal of just a Logo may be all you need.

Custom Fleet Wrap in Prestonsburg KYWhy get Fleet Wrap?

Fleet Wrap take advertising further than standard printed ads. Fleet Wrap are unlike Prestonsburg KY phonebook listings that are bunched together with all the other competition and are only looked at when a potential customer is in immediate need of your services. Fleet Wrap are constantly in plain view of anyone who walks, drives, rides, or has a view of any road or parking lot in Prestonsburg KY or any area you wish to advertise. That covers just about everybody! Your Prestonsburg KY company is constantly in their view and will come to mind when they need your services. Fleet Wrap can’t be ignored, turned off, or blocked. People pay attention to Fleet Wrap whether or not they want to they will see your brand. Fleet Wrap empower you with mobile marketing. You can take Fleet Wrap where usual advertising can’t go. Busy parking lots of ball games, local Prestonsburg KY events, grocery stores, trade shows, amusement parks, school events, even live news events become advertising opportunities for Fleet Wrap to become an attractive mobile billboard. Make thousands of impressions in minutes just driving through downtown Prestonsburg KY during lunch hour or rush hour. Even parked, Fleet Wrap are seen by most people that pass them throughout the day.

Custom Fleet Wrap in Prestonsburg KY

Fleet Wrap Process

Fleet Wrap in Prestonsburg KYThere are many elements involved to do Fleet Wrap. Once a price is established, typically a 50% deposit is used to secure the job and order materials. Designs are done by a Graphic Artist after initial consultation with customer to get a direction on layout. Proofs are worked up and sent for revision or approval. Once approved, an install date is set up in available days between our Fleet Wrap company and the customer when they can be without that vehicle for the needed time. Some vehicles take longer than others. Special Vinyl printed on a Large Format Printer with Solvent Inks that have to cure or out-gas before they are Laminated with a large roll to roll laminator. Once that is done the panels will be trimmed and labeled for installation. The vehicle needs to arrive washed but not waxed. If there are existing graphics or decals and emblems there needs to be an agreement on removal and extra cost if applicable. Some features or hardware may be removed from the vehicle to make the installation easier or of higher quality when possible. The vehicle is then cleaned by our installers using solutions for de-greasing and Isopropyl alcohol as a final step. Fleet Wrap are installed with experienced installers who know how to wrap flat vinyl onto compound curves, deep recesses and trouble shoot where need for alignment etc. Some Fleet Wrap such as cargo vans have less “fine detailing” due to less windows, doors, curves, and no need for bumpers. Other Fleet Wrap such as sedans or passenger vans tend to take much longer for installation due to the increase in attention being given to elements such as bumpers, window seals, door handles and lights.

ROI Comparison to other forms of marketing for Fleet Wrap

ROI on Fleet Wrap in Prestonsburg KYThe Fleet Wrap value is its most attractive attribute. Studies have been done on advertising media types vs. their cost and Return on Investment (ROI) with cost per impressions. These studies show Fleet Wrap to carry the highest dollar value for their daily impressions. Many times because they cover a common area on a daily basis they tend to have a repetitive effect on the viewer leaving a sub-conscious impact that when the need arises for your services they recall your name. This is what all advertising attempts to do with branding. Even getting stuck in Prestonsburg KY traffic can be a good thing, Get in the viewer’s head so they think of you. Fleet Wrap do this on several levels. Prestonsburg KY Phone books and search engines lump you in with your competition when a prospect needs your service. But Fleet Wrap stand out on their own 24 hours a day regardless if they viewers want to see it or not. They can’t help but notice it and each time it makes an impression it is establishing your company as a local Prestonsburg KY presence. A perfect example of this is a company we’ve all heard of. I’ll give you a hint...they drive Brown Trucks. I’d be surprised if the first company that came to your mind wasn’t UPS. Why is that? Because their “brand” is their vehicles. Visible by anybody who can see a public road. You don’t have to drive or even go outside to see vehicles on a public road. Restaurants with windows facing a public road are full of potential impressions. ROI on Fleet Wrap in Prestonsburg KYDriving around Prestonsburg KY isn’t even necessary to make impressions. In fact another beautiful thing about Fleet Wrap is you can take them to places as advertisements where you normally can’t advertise. Sports stadiums, concert halls, malls, schools, trade shows, races, local Prestonsburg KY events, conventions, amusement parks etc. All of these places are full of people you can make impressions on just by parking Fleet Wrap or driving one around. A mobile billboard you can take to your prospects. That kind of advertising is usually only available to multi-million dollar companies like Coke or McDonald’s. People are used to seeing those kind of ads and usually don’t pay much attention to them. But Fleet Wrap are not as commonplace and grabs the attention. If your product or service has a target audience and that target audience congregates in a central location you can take advantage of that with Fleet Wrap.

Cost Comparisons for Fleet Wrap

Custom Fleet Wrap in Prestonsburg KYAverage Prestonsburg KY phone book ads cost between $150 & $1,000 a month or more, where your ad is surrounded by your Prestonsburg KY competitors. That’s $1,800 to $12,000 a year.   Compare that to the average cost of Fleet Wrap that costs between $1,800 and $3,500 and effectively lasts for 5 years or longer, being seen by anybody that passes. That breaks down to between $30 to $60 a month.  According to the Outdoor Advertising Association of America, Fleet Wrap are among the most cost effective forms of advertising available. Industry statistical research shows the following: A Prestonsburg KY Billboard can cost between $3,000 to $5,000 a month in prime traffic areas. That’s more marketing money in one month than the cost of typical Fleet Wrap.

Fleet Wrap Design and Installation

Quote on Fleet Wrap in Prestonsburg KYInstallation of quality Fleet Wrap are good but combined with a quality Fleet Wrap design is better because it’s more effective. Fleet Wrap are a mobile billboard to grab attention and generate interest or memory recall to the Prestonsburg KY onlookers. It is not an informational brochure. Having the website on Fleet Wrap design will direct them to all the info they need. The message should make its impact immediately and clearly. You should know what the companies name is and what it does however you don’t need to list all the services you offer. Logo and or name should convey what the company does. If it does not then a tag-line or slogan may be needed. Fleet Wrap pricing is not a one size fits all endeavor. All Fleet Wrap vary in year, make, model, and style but most importantly in design layout. Some designs require a lot more time than others depending on the elements involved. There is usually a Fleet Wrap price and a separate design price. Fleet Wrap design can range from $150 to $500 and when billed out as a separate charge will not apply to other Fleet Wrap of the same Year, Make, and Model. Sometimes there are discounts available if multiple Fleet Wrap are ordered at one time as a Fleet Discount. Thank you kindly for considering using us for your Prestonsburg KY Fleet Wrap.

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